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Are you a new content creator on social media? If so, the topic of reach vs impressions may have caused a confusion when you are learning to grow your following. The problem is, impressions and reach have been used interchangeably while they refer to two different metrics. At the same time, both contribute to your social channels’ growth. Now if you ask, “what is the difference between reach and impressions?”, this is the right article for you. Here, you will look at the definition of impressions and reach. You are also going to learn about the importance of these metrics…
